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myhermes UK

I worked closely with the marketing team at myHermes/Hermes UK over the past year. I have the opportunity to work on some exiting marketing strategies and events.

  • Brand refresh
  • Online marketing campaigns
  • B2B & B2C advertising
  • Internal presentations for the CEO's
  • External client presentations
  • Events

Brand update/refresh

During my time woking with MyHermes, we gradually introduced a flat logo that used two o three colours, It didn't 're-define' the brand just politely brought the brand into 2017. There was also a large shift to merge both the myHermes and ParcelShop brand together and combine as a service for the Hermes brand. This made the process and service system much clearer to the public and eliminated confusion 'Hermes vs myHermes'. This transition period lasted 6 months to year and Hermes Germany are still coming to terms with it.

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 FeatureD Spotify Ads  I produced a range of online digital adverts promoting the myHermes brand, services and products for both B2B & B2C audience. These adverts were focused to Glasgow and Edinburgh University students (B2C).myHermes needed to attract te attentio of a much younger audience than what they were use to. The ads needed to be memorable, fit in with the surrounding platform/ enviroment and still connect with the myHermes brand. We had a huge response to these banners and achieved the highest click through rate for a myHermes Spotify ad to date.

FeatureD Spotify Ads

I produced a range of online digital adverts promoting the myHermes brand, services and products for both B2B & B2C audience. These adverts were focused to Glasgow and Edinburgh University students (B2C).myHermes needed to attract te attentio of a much younger audience than what they were use to. The ads needed to be memorable, fit in with the surrounding platform/ enviroment and still connect with the myHermes brand. We had a huge response to these banners and achieved the highest click through rate for a myHermes Spotify ad to date.

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 Larger format campaign in Kings Cross London

Larger format campaign in Kings Cross London